2021 Marketing Series: Maximizing Digital Media Dollars

The Women's Foundation of Arkansas (WFA) launched the Women's Economic Mobility Hub (WEM Hub) in 2021 to help female entrepreneurs in Arkansas. We specifically wanted the program to help Black women business owners build stronger connections with entrepreneurial support organizations as well as increase access to financial and social capital so they can advance their economic mobility. The video is a recording of one of the WEM Hub sessions about marketing. Prepared by Alex Hanes and Lisa Schulte at MHP/Team SI, the presentation is focused on maximizing… Video by YouTube channel.