Videos · Leadership & Politics
Bespoke Marketing and Content Strategies that Create Devoted Consumers with Sara Wilson
14 August 2024
Bespoke Marketing and Content Strategies that Create Devoted Consumers, Communities, and Brand Evangelists with Sara Wilson, Founder and Principal at SW Projects Sara Wilson is a journalist-turned-social-marketer who works with brands, publications, and platforms like YouTube, Nike, Bumble, the New York Times, and others find, engage and grow obsessive communities across digital channels through her consultancy SW Projects. Sara also writes frequently on the subject of digital marketing trends; she coined the term "digital campfires" in the Harvard Bus… Video by YouTube channel.