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Videos · Business & Entrepreneurship

Bobbi Brown of Jones Road's Second Act: Returning to Beauty on Her Terms

20 February 2026

In this episode of The Two Percent, Bobbi Brown talks about her second act as a founder after building one of the most iconic beauty brands of all time. She shares how she got started as a makeup artist, why she created her first products before she even knew what a “founder” or “brand” was, and how an early break at Bergdorf Goodman helped launch her career. Bobbi explains what it was like leaving Estée Lauder Companies with years left on a non-compete, what she learned from trying other businesses in the interim, and how that journey ultimately led her… Video by YouTube channel.

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